Category: Marketing & Platform Building

Marketing & Platform Building, Writing Tips & Career Advice

Overwhelmed? Start With One Thing.

Overwhelmed

Before I hit my groove as a freelancer and novelist, I wasted a lot of years cowering under the table, completely overwhelmed by the idea of working for myself. I was scared of marketing and accounting, hampered by the fact that I knew nothing about either. Lengthy novels seemed like a marathon I’d never finish. …

Marketing & Platform Building, Publishing Tips & Topics, Writing Tips & Career Advice

Crab Mentality and Writers

Crab Mentality

Long ago, when I studied psychology in school, we learned about behavior called “Crab Mentality.” The gist is this: A bunch of crabs are in a bucket, trap, or stew pot. They could easily escape by working together (and every now and then one manages it, even without help). They’re pretty smart and agile and have …

Marketing & Platform Building, Writing Tips & Career Advice

My Biggest Mistakes as a Writer

Unexpected

Like everyone, I make mistakes. Big ones, small ones, you name it. Recently, I was thinking about my biggest mistakes as a writer and I came up with two whoppers, both of which are actually ongoing screw-ups. Both have held me up and cost me opportunities in my writing career. I need to address both …

Marketing & Platform Building, Using & Surviving Social Media

Getting Controversial: Good Idea or Not?

Controversial fight

Today I want to expand on something that I’ve touched on in prior posts and which is a hot-button issue given the current political climate: The issue of authors using their platforms to discuss controversial subjects. I’ve seen many authors posting political rants and opinions (on both sides) on their blogs and social media. It …

Marketing & Platform Building, Random Generalizations & Observations, Using & Surviving Social Media

Overcoming the Social Media Brain Crash

Social Media Brain Crash

I never was much of a fan of social media. I never understood the hype or the joy that people derive from giving their entire lives over to the computer. Since I didn’t have a need to be on it and had plenty of other things to do with my life, I stayed away. All …